L.E.A.F. Flower Festival Floral Highlights

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L.E.A.F. Flowers Festival, now in its second year, may have collectively had over a million flowers from all the artists creating installations but the event also sparked as many more smiles. It now is on its way to becoming a New York tradition since it helped bring business and fun to the community.

“I am delighted for L.E.A.F to return to the Meatpacking District this year, for the second annual Festival of Flowers,” said Moira Breslin, Founder of L.E.A.F and Articulate, a leading strategic communications agency in New York City. “We hope that both New Yorkers and visitors share in the beauty of flowers.”

Here are some of the highlights.

Lewis Miller Design incorporated baby’s breath with a breath of fresh air messaging.  Liked the concept indeed. McQueen’s Flowers also used this pretty flower for its display for Hermes. Though when I think Hermes, I think orange packaging so would have liked to see some peach-toned flowers. Maybe even the new Rosaprima Moab roses.

The East Olivia team charmed with this bird-inspired installation with a peacock fan of colors for Warby  Parker. Since nature rarely has blue flowers – loved their dye job on the turquoise stunners to match the sculpture.

Floralsymbiosis also went for color – which I always appreciate – as did Brooklyn Blooms NYC.

Love was in the air as expressed by Van Vliet NY and Ariston Flowers.

And fragrance from flowers? Why not? Popupflorist partnered with Santamaria Novella for this installation.

FTD, which was one of the big sponsors for this show, had Manscapers do their installation.

And not only did Flower School NY’s Calvert Crary teach classes on creating floral drinks but Tara Sandonato, who is the design director for Flower School LA, created an installation using local and repurposed flowers.

And then there were these to marvel at and enjoy – including one from Raven Hollow Guild and another from East Olivia –  all whimsical happy mood enhancers using flowers as a muse.


Jill Brooke is a former CNN correspondent, Post columnist and editor-in-chief of Avenue and Travel Savvy magazine. She is an author and the editorial director of FPD,  floral editor for Aspire Design and Home magazine and contributor to Florists Review magazine. 

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